Sunday, October 16, 2011
Moving on...
And so "The Playboy Club" becomes the first casualty of the Fall 2011 premieres. Even the world famous Playboy empire couldn't keep this show afloat. The soap-like story lines and sex appeal for men could not sustain the show either. NBC cancelled the show after 3 episodes and have quickly replaced it with "Rock Center with Brian Williams", a newsmagazine program aimed at showing Williams' lighter side. There is little discussion over what killed "The Playboy Club," although some fingers are pointing at the harder-to-ignore Parents Television Council. Although "The Playboy Club" may be the first show to be cancelled, it will not be the last. RIP "Playboy Club". And on to the media groups. I have chosen Hearst Corporation to evaluate. Let's start with some history. Founded by William Randolph Hearst, son of a self-made millionaire, he began his career at the San Francisco Examiner in 1887. From then, Hearst changed the world of news papering and in 1930, owned the largest chain of newspapers. This also began Hearst's involvement in magazines and radio, a new technology investment at the time. Hearst had a salacious personal life, in which he used some of his publication power to enforce his beliefs. Hearst died in 1951, but the Hearst Corporation continues to grow and prosper. Hearst Corp owns over 200 businesses in 100 countries. The Corp also owns 15 newspapers, 20 US magazines, 29 TV and 2 radio stations and the company has also branched off into real estate. Hearst Corporation is one of the largest diversified communications companies in the world. The company also has a Green Philosophy, using raw and recycled materials in their publications.
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